
45 points
What is advertising? by Sean Tabs
August 19th, 2007 10:36 AM
Advertising is getting the consumers to know your brand with not just a description, nor name, but ultimately, just one symbol. When a brand is recognized widely by their mascot or icon, they have definitely reached a high level of advertising. Clothing companies are notorious for subliminally using this "gradual simplification" of ideas. To take an entire corporation's goals, purpose, and history and putting it into one small symbol is not easy. But when you hear golden arches do you picture McDonalds? When you see the little swoosh, can your mind NOT think of Nike? Anyways, in sum, I'm just in awe of those brands (for the good and bad). Is there a company brand that intrigues you? Then they probably have already done their job.
I took some pictures around my room to show some stuff with advertising.
I took some pictures around my room to show some stuff with advertising.