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Physics Girl
Level 2: 97 points
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Last Logged In: September 22nd, 2009
TEAM: SeattleZero The University of Aesthematics Rank 1: Expert


retired

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Meatspace Droste by Physics Girl

August 30th, 2008 1:52 AM / Location: 47.680731,-122.3513

INSTRUCTIONS: Find a label you like that shows off the Droste effect and recreate it in physical space.

The recursive Droste box

Me and a couple friends decided to take on this task as something cheap and different to do on a Friday night. We went to the grocery store down the block and, after much searching, found a few examples of the Droste effect (it seems this style of marketing has gone out of fashion). We chose the one that was the most challenging. And the one that required us to drink a bottle of wine. The magician in the label on the bottle is levitating a bottle and wine glass. Note: bottle of wine was $17.99.

Through years of eclectic dress, I happened to own a black suit, red velvet cape, black top hat, and Halloween makeup. And fortunately my house is red since the elaborate red light rigging we set up wasn't working out well.

I dressed up as the magician and a friend took the picture while another suspended the glass and bottle from above. We took the picture at night with extra lighting off to the side. The flame was made with a lighter and can of aerosol hairspray. As much effort as we took to recreate "Slight of Hand" physically, we did have to resort to Photoshop to stick the photo of the flame, taken moments earlier, into the picture.

You gotta admit, it looks pretty close.

- smaller

sleight-of-hand-generic-300p.jpg

sleight-of-hand-generic-300p.jpg

A close up of the bottle's label. The magician is levitating a bottle of wine.


sleight-of-hand-final.jpg

sleight-of-hand-final.jpg

The final product with the label inset. We opted for the close up since you can't read the label well in the zoomed out version. Caption and border lifted from a scan of the bottle.


100_1425.jpg

100_1425.jpg

Here's the original photo. Note that the wine glass is real. It looks fake because we took a normal wine glass and covered it with a black sock. Both the bottle and glass are hung from strings.


flame1.jpg

flame1.jpg

We took four photos of flame coming from an aerosol can of hairspray and superimposed them in Photoshop to make one really nice looking flame.


flame2.jpg

flame2.jpg

Final flame pic.



18 vote(s)



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6 comment(s)

(no subject)
posted by Optical Dave on August 30th, 2008 3:55 AM

It's a good replication, sure, but I can't see the droste effect. Am I missing something here?

(no subject)
posted by Ink Tea on August 30th, 2008 5:34 AM

For real? They're replicating the label on the bottle of wine he's levitating.

(no subject)
posted by teucer on August 30th, 2008 8:02 AM

It's only one iteration, but I think using the original in your version is very clever.

(no subject)
posted by Optical Dave on August 30th, 2008 1:23 PM

Fair enough - I apparently can't read before noon.

(no subject) +2
posted by Physics Girl on August 30th, 2008 12:30 PM

The bottle of wine has a label that looks like the picture--it's kind of hard to see the bottle label clearly in that lighting. I've added a close up of the label so you can see.

I thought about doing more iterations of the Droste effect with Photoshop by adding a picture of the label in to the little bottle but I was already feeling like a bit of a cheater for resorting to Photoshop for the flames.

If at first you don't succeed, GOTO 10
posted by Waldo Cheerio on August 30th, 2008 2:25 PM

I think the presentation is cool enough that I'm voting, but for future praxis considering giving this a try, the key would have been to take your first image, print it, and put it on the label of the bottle you use for generating the next shoot.